Made2Manage, Click Commerce team to help small and midsize manufacturers manage business relationships
Under the agreement, Made2Manage will license Click Commerce's Enterprise Channel Management software technology to build an Application Service Provider (ASP) offering - the first for Click Commerce. Enterprise Channel Management solutions connect enterprises with each member of a business partner network - distributors, dealers, purchasers, suppliers, consumers, and employees - with real-time access to services and information, regardless of language, time zone, or currency.
Made2Manage Systems will use this Enterprise Channel Management technology to deliver customer care, commerce, and collaboration to small and mid-sized manufacturers.
Together, Made2Manage and Click Commerce will provide the manufacturers' customers the ability to generate request for quotations, place orders online, search product catalogues, and many other services. This new service will help manufacturers improve customer satisfaction by making it easy for them to do business using the Internet.
"Our bottom-line goal is to help our manufacturing customers strengthen their relationships with their customers," says Christopher Clapp, VP of Made2Manage's e-business division. "This Internet service will allow manufacturers to deliver great customer service while taking advantage of the cost effectiveness that the Internet provides."
According to Clapp, by working together, the companies can serve their manufacturing customers by moving customer management from an expense to an asset. "This will give manufacturers the ability to develop strong customer loyalty - a strategic issue in the New Economy," he says.
Bob Markese, president of Click Commerce, said the approach has the potential to increase the market reach of Click Commerce's suite of Enterprise Channel Management software and services via an Application Service Provider (ASP) model.
"Our software helps large enterprises manage their ‘sell-side' channel relationships," Markese says.
Edited by Jim Lardear
Managing Editor, PlantAutomation.com