Lexar Media was seeking a technology solution that would resolve two major business issues:
The solution needed to eliminate the high volume of shipping errors — customers were receiving orders with missing product, or product that belonged to another customer. These shipping errors came at a high price — dissatisfied high-profile customers as well as the high direct and indirect costs of the mis-ship, which involved return shipping, re-stocking costs and the costs to process the order a second time. And the solution also needed to offer maximum scalability to accommodate the company's extremely large volumes — over two million packages of products representing 30 million individual units are shipped each year to Wal-Mart alone.
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