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SATO, a pioneer in the Automatic Identification and Data Collection (AIDC) industry and a leader in barcode printing, labeling, and EPC/RFID solutions, announced recently the introduction of its new, MBi Series mobile barcode printers.

Ideal for use in government, law enforcement, logistics manufacturing, retail, transportation, and utilities, the MBi Series thermal and direct thermal mobile printers are a perfect fit for a variety of applications such as receipt printing, price marking, mark down, specimen labeling, shelf labeling, route accounting, point-of-sale, and much more.

The MBi Series are light weight, yet extremely durable, drop tested and tough with user selectable print speeds up to 4 inches per second, offering easy media and battery loading with SATO's drop-load-go design, and have the versatility in communication protocols including USB, Bluetooth, RS232 (Serial), 802.11g/b, and IrDA. Compact in their design and weighing in around 1 lb. they feature the latest in battery cell technology.

"For fast, flawless barcode label printing at the point of application, the mobile MBi Series of printers are fantastic solutions," said Gary Krause, director of marketing at SATO America. "The MB2i has a significantly larger roll capacity than the competition, the MB4i has the option of 203dpi or 305dpi resolutions and both the MB2i and MB4i have faster inches-per-second throughput than our competitors. That means our customers now have the quality of SATO printers, on the go, to produce labels when and where they need them."

The SATO MBi Series – Delivering Best-In-Class for speed, performance, and value. SATO – leading the way with fully-functional, cost-effective printing solutions.

About SATO
SATO is a pioneer in the Automatic Identification and Data Collection (AIDC) industry and the inventor of the world's first electronic thermal transfer barcode printer. It revolutionized the barcoding industry by introducing the Data Collection System (DCS) & Labeling concept – a total barcode and labeling solution providing high quality barcode printers, scanners/hand-held terminals, label design software and consumables. SATO is one of the first in the industry to introduce a complete, multi-protocol EPC-compliant, UHF RFID solution.

SATO is publicly listed on the first section of Tokyo Stock Exchange in Japan. It has worldwide offices in the United States, Belgium, France, Germany, Spain, United Kingdom, Poland, Singapore, Malaysia, Australia, New Zealand, Thailand and China. For the fiscal year ended March 31, 2008, it reported revenues of US $767M.

SOURCE: SATO America, Inc.